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It's Her Business: Emilie Naiker, Founder of Your Virtual Assistant Solutions

The girl that never keeps still. Let us introduce you to Emilie, who took her rich skillset from the corporate world and launched her own business despite the pandemic. They say 'there's no better time than the present'...

Hello Emilie. First things first. Tell us a bit about yourself! Hello, I am the founder of Your Virtual Assistant Solutions. My family and I live in a small village on the outskirts of Ashford in Kent. I love the countryside where we live, I have never been much of a city girl!

My favourite colour is pink. I think it is worth mentioning, before (or if) you visit my very pink website – just to pre-warn you. Maybe it is because I live in a house with 3 boys! In my spare time, I go jogging, cycling and - more rarely these days - horse riding. I am always on the move!

If you could give one bit of advice to someone thinking of starting their own business, what would it be? I think it would probably something like: Be patient and kind to yourself. There will be a lot of ups and downs at the beginning.

So, sit tight, put your seat belt on and enjoy the ride! It will be challenging, but so rewarding, I promise you!

What has your biggest success/accomplishment/achievement been since starting your business? Starting a business in the middle of a pandemic was not an easy task. It definitely was not how I imagined it to be. My plan was to network a lot and work from a co-working space as soon as I could. But Covid put a stop to it all. Like most small business owners, I felt quite isolated, when it all started. That’s why I started my own (online) networking group, in April 2020, so we could all stay connected and support each other, during the pandemic. The group still runs now, every Thursday fortnightly: Who inspires you? I tend to find inspiration from people I meet, whether I follow them on LinkedIn or meet them through networking. In business or in my personal life,

I surround myself with positive and supportive people, who share the same vision or values. I look up to those who have “achieved” in my industry or in the business world in general – big or small.

What book/article/podcast really gave you that OMG moment?

I watched an amazing documentary last year by David Attenborough - A Life On Our Planet – about the impact of mankind on nature. That was a real eye-opener for me. It is the kind of documentary that stays with you long after you have watched it. Absolutely thought-provoking and poignant!

Find out more about Emilie's online networking group Invictus Business Web here.

➡️ You can find Emilie:


Emma Downey | Founder, Women Who Do

Emma can be found glued to her laptop/kindle or embarking on her next favourite hobby. Avid cake-eater, Disney-superfan and passionate about female empowerment, Emma founded WWD in 2017. She's currently travelling around Europe in her converted camper van and eating far too many croissants.

You can contact Emma:


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